Your business card is often a potential customer’s first contact with your company; you want to engage with them as well as encourage them to find out more about you and what you do. One of the best ways to do this is with a well-designed, simple-to-understand card. Follow the tips below to create distinctive, professional business cards that pack a punch!
Who, What, Where, Why?
It may sound obvious, but the first (and most important!) thing to consider when designing your organization card in Ireland is the information you want to convey. Make sure your name, job title, and company name or logo are clearly displayed.
Think carefully about which contact details to include – you need to strike a balance between providing enough points of contact, without making your card look cluttered. From our experience, your website, email address, and phone number are essential.
Make it Readable
If you’ve got a lot of information to display, you may be tempted to shrink the size of your text. Beware – small text can often look readable onscreen, but turn into an illegible smudge when printed.
As a general rule of thumb, don’t go smaller than 8pt. Also, don’t forget about the font itself: keep it professional and simple – don’t be tempted to use Comic Sans or a detailed calligraphic font that is impossible to decipher.
QR Codes
Another way of saving space is to create a QR Code for your card. They provide a neat way of including a lot of information on a business card, without making it look cluttered. It’s also an easy way to create a link between your printed and online content – by scanning the code, people can automatically be sent to your website.